Every Door Direct Mail Quick Links:
- What is Every Door Direct Mail?
- Video explaining Every Door Direct Mail
- Is EDDM Right For Your Business?
- Qualifying For Every Door Direct Mail Postage Rates?
- Qualified Direct Mail Pieces: Every Door Direct Postcards
- Pricing: Every Door Direct Mail Postcards
- Correctly Preparing Your Every Door Direct Mailing
- FREE Every Door Direct Mail Samples
What is Every Door Direct Mail?
Recently the USPS introduced a new service for small businesses. It is called an Every Door Direct Mail (EDDM) Campaign. Essentially it allows a business to target a specific zip code with saturated mailings at greatly reduced postage rates and no list is necessary.
The way it works is the Every Door mailing is delivered to either every household, every post box, or both households and post boxes within a zip code.
Watch this USPS video for an overview
Qualifying For Every Door Direct Mail Postage Rates
There are guidelines that must be met to qualify for these special rates.
RESPONSE! has created a special postcard that meets the guidelines, the Every Door Postcard. The postcard is specifically sized to meet the requirements for the Every Door service and designed correctly to meet specifications laid out by the post office in order to qualify for these reduced postage rates.
The advantages of an Every Door Direct Mail Campaign are:
- Target a specific zip code
- No list necessary
- Reduced postage rates
We recommend using this service when you want a blanket a specific target area, rather than target a specific type of person.
Qualified Direct Mail Pieces: Every Door Direct Postcards
There are two types of mail pieces that qualify for the new postage rate. One meets a minimum height requirement and the other meets a minimum width requirement.
These postcards meet either the minimum height requirement of an Every Door Direct Mail piece: 6.5″ high, or the minimum width requirement: 12″ wide.
Here is a sampling of our prices* with FREE SHIPPING. Want a different size or format? Call for a FREE EDDM Consultation, or to get a quote, at 1-800-690-0945.
|Every Door Direct Premium Postcard
||$299||$399||$599||$1099||Call 1-800-690-0945 for volume discounts|
|Every Door Direct Jumbo Postcard
||$499||$749||$1,099||$1,899||Call 1-800-690-0945 for volume discounts|
Correctly Preparing Your Every Door Direct Mailing
Our Mailing Experts will guide you or your staff through the process of preparing and delivering the mailing. This professional assistance is included at no additional cost when you purchase one of the below printing packages. Alternatively, we can prepare the mailing at our facilities for a nominal additional cost.
Is EDDM Right For Your Business?
We have compiled a sampling of industries that EDDM would be effective for: