Barry Coziahr is the president of RESPONSE! Targeted Marketing, a marketing agency specializing in small businesses. In addition, he is the Constant Contact Local Expert for Saint Louis, Missouri. Barry is an experienced speaker and marketer who coaches and connects small businesses and nonprofits to online marketing tools and strategies to help them socialize and market their businesses online.
Barry’s business, RESPONSE! Targeted Marketing, executes marketing campaigns for small businesses and has trained thousands of small business owners and professionals over the years on how to be successful marketers. Barry includes real-world examples, tools, and strategies that empower business people and professionals to create stellar results immediately!
Read more at Barry’s personal website, barrycoziahr.com.
Listen to Barry’s podcasts below!
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, as he discusses text marketing the right way. Connie Houlihan, of Houlihan Fence, talks to Barry about text marketing, and how it can keep your business at the forefront of your customers minds. If done correctly, text marketing can be a pleasant and personal way for you […]
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, as he discusses how to use YouTube videos for marketing. Barry and James the Movie Man discuss the power of video content and how it can enhance your brand and conversions. James runs the St. Louis Black Film Festival and the St. Louis Classic Black Film Festival, […]
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, as he discusses using Facebook ads to the max. Barry meets with John Notgrass from Notgrass History, about his recent use of Facebook advertising to get over 1000 conversions per month on less than $250. Barry also recommends a classic advertising text, Scientific Advertising, that every budding […]
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, on the latest episode of his weekly podcast in which he discusses how to be found first on Google search results. Michael Max, acupuncturist and podcaster at YKClinic.com, shares his knowledge on Search Engine Optimization. Barry and Michael discuss adopting the viewpoint of your customer, and considering […]
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, as he discusses blogging for business. Barry converses with Bonnie Frank of thewomeninbiz.com to talk about growing your business with blogging. Barry shares his formula for the ideal blog post. Bonnie discusses how she developed products to sell, including events like the Ladyblogger Blogging Conference, plus reports […]
Join Barry Coziahr, president of RESPONSE! Targeted Marketing, as he discusses landing big deals using websites. Hal Hanstein, of Cardinal Realty Group, meets with Barry about how he uses websites to generate sizable real estate deals for his business. Discover the role and importance of a well-put-together website for small businesses. Barry mentions his favorite […]
Barry sits down with Ron Ameln, President of Small Business Monthly and key player in St. Louis small business development, to discuss goal setting and how it relates to marketing. Barry also shares some great quotes about setting goals and reaching them. Ron discusses the importance of goal setting in marketing and knowing what you […]
Barry meets with Fred Miller, author of “No Sweat Public Speaking”, to discuss the topic of public speaking. Skillful public speaking is highly beneficial to creating prospects and both Barry and Fred share their years of speaking experience and how to turn audiences into customers. They discuss the role of practice and how to ease […]
Barry meets with Kate Brockmeyer, founder of Business Women Connecting, a networking group for women in business. Kate calls between 60 and 90 cold leads per week, and provides excellent tips to help warm up to cold calls. Barry also provides his top tips for cold calling, and succeeding at it! Kate’s Top Call Contact […]
Barry chats with popular and prolific artist, Cbabi Bayoc, whose work is featured on the Prince album, The Rainbow Children. They discuss how Cbabi and his wife, Reine, use social media to promote his art and her bakery, Sweetart. Cbabi has mastered the art of aggressive and savvy Facebook, Instagram and hashtags (hashtags explained in […]
Barry talks with successful artist, Jennifer Hayes, who creates large works of art live in public. She gives tips on what to do when demonstrating your product live and how demos opens up opportunities. Barry covers his hard-earned, best practices for trade shows.
Barry talks with Amanda Aschinger, from Solstice Production Videos, about the perks of using video as a marketing tool, how and when to do videos on your own or with a professional, and several mistakes that people often make when venturing into video promotion. Solstice productions Barry mentions some his favorite explanation videos at commoncraft.com […]
Barry talks with Donna Burst, of Creative Burst and Send Out Cards, about the value of greeting cards as a marketing tool. Barry also gives his top tips to say “thank you” in an email. Donna mentions a book by author, John Kralik, about changing his life in A Simple Act of Gratitude. Barry mentions […]
Barry meets with Andy Magnus, owner of MyTaxBuddy, about how to measure your Return of Investment on your marketing campaigns to find out if your time and money are being wisely invested. Andy mentions his favorite book on marketing, 7 Levels of Communication by Michael Maher. Barry talks about The Dubliner in downtown St. Louis […]
This week Barry talks with Kathy Bernard of LinkedWise and getajobtips.com. Kathy talks about how a business is 227% more likely to receive a viable lead from Linkedin than from any other social media network.
Barry talks promotional items with Ronnie Jones, entrepreneur and partner in four businesses including FAST HELP, about using specialty items to build a thriving business and to keep the referrals rolling in. Ronnie gives his favorite source of quality swag, discountmugs.com, and mentions a caper involving hundreds of Miller Hams. Ronnie also gives his rules […]
Barry with Robert Vogel about building real relationships with the right people and the effect that can have on growing a business. They discuss the importance of listening, asking the right questions and doing the research to succeed. Robert discusses how our Relationships Create Value and the three C’s of relationship building. Barry wraps up and […]
Barry sits down with Janette Lonsdale from The Red Stairs about the power of good copywriting. Janette shares her secrets, in her beguiling Irish accent, for getting someone’s attention and keeping it using copywriting and discusses how she built her business with content. Barry mentions one his favorite copywriting books, Joe Sugarman’s The Adweek Copywriting […]
Barry talks with Matt Volk, motivational coach, author of Beer Economics, and owner of Clog Commandos as he delves into the world of professional networking and how you can use it to drive your small business into the black. Matt gives his top tips for how to make networking meetings work and the role of integrity in […]
Barry talks with Richard Terry, owner of Accolade Kitchen and Bath, about his experience with email marketing, his experiences with Constant Contact, and how emails contributed to HALF of his total sales last year. Richard discusses how email layout plays a part in a successful email marketing campaign, and Barry shares his Top 3 Email […]
In this episode, Barry Coziahr talks with Mike Wilkerson, host of the successful podcast network 2GuysTalking, on how you can use podcasts as an effective marketing tool for your small business. Mike shares how early on in his podcasting he landed “the big interview” that blew up his podcast into thousands of followers. Also includes […]
Real Live Marketing host Barry Coziahr sits down with successful attorney and motivational life coach, Wayne Schoeneberg, about the use of business cards as a successful marketing tool. Wayne shares with other small business owners the key things to include on your own business card, that will make or break your marketing success and talks […]
In this introductory podcast, host Barry Coziahr tells you how he got into the business of marketing and how important small business are to the changing corporate landscape. Barry defines marketing and talks about what future episodes will be bringing to listeners including access to real case studies of how business owners have taken a […]